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Is anyone watching this mini-show-let? (Produced by Alloy -- you know, the Delia's people! Well, related to the Delia's people anyway...) Each episode is just 9 minutes or so.

I think they got a Zooey Deschanel look-alike to play the lead. Shiri Appleby's character dresses semi-vintage, wears semi-dorky-looking glasses with otherwise beautiful long curly hair, and even rides a bike with a basket while talking on the phone. That's all pretty fine with me, because I like Zooey Deschanel.

Also, did you ever notice how all Alloy productions involve the cell phone as the main focal point of the story telling? And they always use shamelessly obvious product placement. Sometimes it seems like it's more a long commercial than a short show. But no matter. The characters are appealing. I totally admit to being hooked.

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